Investor Presentation
YourSwami

Premium sports analysis platform backed by 30+ years of expertise. Real picks. Real results. Real revenue potential.

November 2026  |  Confidential
02 / 16

Sports Analysis Is Broken for the Average Fan

The sports picks and analysis market is flooded with unverified tipsters, inconsistent results, and fragmented information. Fans lose money following unreliable sources with no accountability.

Fragmented Information

Fans cobble together analysis from dozens of social media accounts, forums, and podcasts with no unified, trustworthy source.

Zero Accountability

Most "experts" cherry-pick winning results and hide losing streaks. No transparent track records, no verified performance history. The industry average win rate hovers around 50-52%, making consistent outperformance extremely rare.

Expensive Losses

Without reliable analysis, recreational bettors consistently lose. The average sports bettor loses $2,000+ annually following bad information.

No Unified Platform

Most analysis is scattered across X, Discord, Telegram, and text messages. No single platform delivers structured, multi-sport coverage with real-time alerts.

03 / 16

YourSwami: Expert Analysis, One Platform

YourSwami delivers premium sports picks backed by 30+ years of analytical expertise across MLB, NFL, college football, NBA, college basketball, and NHL, all in one subscription platform.

Overall Record
386-232-5
As of Nov 8, 2026
Win Rate
62.5%
Verified, all sports
Net Units
+368.3
Cumulative profit units

Verified Track Record

386-232-5 all-time record (62.5% win rate) with +368.3 net units. Every pick documented publicly, wins and losses. Full transparency that builds trust and long-term subscriber retention.

Real-Time Alerts

Subscribers receive picks and analysis via the web platform and direct alerts, ensuring they never miss a play across any sport or game window.

All-Sport Coverage

One subscription covers every major sport: MLB, NFL, NCAAF, NBA, NCAAB, and NHL. No upsells, no premium tiers for specific sports.

Community Access

Subscribers join an engaged community of sports enthusiasts sharing insights, discussing matchups, and building collective knowledge around the platform.

04 / 16

A Premium Digital Experience

Built on Next.js with a modern, mobile-first design. YourSwami delivers a seamless subscriber experience from sign-up to daily pick delivery.

WEBSITE yourswami.com

Modern Web Platform

Built on Next.js with server-side rendering for speed and SEO. Dark-themed premium UI with responsive mobile experience. Integrated payment processing and member portal.

SUBSCRIPTION

Flexible Billing

Weekly, monthly, and quarterly subscription options. All sports included in every plan. No tiered access, no upsells. Simple, transparent pricing.

ALERTS

Real-Time Pick Delivery

Picks delivered through the web platform and community channels. Subscribers receive timely notifications before game windows close.

YourSwami Platform
Sports
6
Experience
30+ Yrs
Billing
3 Plans
05 / 16

A $10B+ Market Growing 10%+ Annually

The U.S. sports betting market hit $10.9 billion in 2024 revenue, with projections exceeding $40 billion by 2030. As more states legalize, the addressable market for sports analysis services expands dramatically.

Total Addressable Market (TAM)
$40B+
U.S. sports betting revenue by 2030 (est.)
Serviceable Addressable (SAM)
$4B
Premium sports analysis/picks services (~10% TAM)
Serviceable Obtainable (SOM)
$40M
Realistic capture target (~1% SAM in 3 years)

Target Demographics

  • Males aged 25-54, primary sports betting demographic
  • Household income $50K+, willing to pay for quality analysis
  • Multi-sport fans (NFL, NBA, MLB, NHL, college)
  • Active in 38+ states where sports betting is legal
  • Mobile-first consumers who want real-time alerts

Industry Tailwinds

  • 38+ states with legal sports betting (up from 4 in 2018)
  • 50+ million Americans bet on sports annually
  • Online/mobile wagering accounts for 80%+ of handle
  • "Sports picks" keyword cluster: 40,500+ monthly searches
  • SportsLine, Pickwise, BettingPros validate paid-picks market
Sources: American Gaming Association (2024), SEMrush keyword data (Nov 2026), Statista market projections

Related Search Volume (Monthly)

06 / 16

Customer Acquisition Engine

YourSwami launched Meta Ads in September 2026 and expanded to Google Ads and Reddit Ads on November 6, 2026. Meta has been the primary acquisition engine, while Google and Reddit are newly launched channels in the early testing and optimization phase.

Reporting Period: September 7 through November 9, 2026 | Meta Ads: active since Sep 7 | Google Ads & Reddit Ads: launched Nov 6, 2026 | Data Sources: Meta Ads API, Windsor.ai, Google Ads API

Total Ad Spend
$3,029
All platforms combined
Total Impressions
187,540
Meta (primary) + Google + Reddit
Total Clicks
2,719
Across all platforms
Registrations (Meta)
296
Complete registrations via pixel
Meta CPL
$9.90
Per registration
Add to Carts
37
Meta pixel tracked
Checkout Initiations
36
Meta pixel tracked
Pixel Purchases
5
Attributed via Meta pixel

Monthly Ad Spend vs. Registrations

Note: Meta "conversions" figure from Windsor.ai includes all tracked pixel events. The registrations figure (296) is from the Meta Ads API "complete_registration" pixel event and is the accurate lead count. Google Ads launched Nov 6, 2026 and has generated 1 sign-up to date. Reddit Ads launched the same day as a top-of-funnel awareness channel.
07 / 16

Customer Acquisition Economics

Early-stage metrics demonstrate efficient lead generation. As the funnel matures and conversion tracking improves, these economics will sharpen further.

Meta CPL
$9.90
$2,931.49 spend / 296 registrations
Total Ad Spend
$3,029
Meta + Google + Reddit combined
Pixel Purchases
5
Tracked via Meta pixel since Sep 7

Verified Conversion Funnel Signals

Since launching Meta Ads in September 2026, the pixel has tracked 5 purchases, 37 add-to-carts, and 36 checkout initiations from 296 registrations. This shows clear purchase intent moving through the funnel. Google Ads and Reddit Ads launched November 6, 2026 and are in early testing.

Marketing Funnel (Meta Ads)

Impressions
183,903
Link Clicks
2,636
Landing Page Views
1,297
Registrations
296
Add to Cart
37
Checkouts
36
Purchases
5

Funnel Conversion Rates

StageRate
Click-to-Landing Page49.2%
Landing Page-to-Registration22.8%
Registration-to-Add to Cart12.5%
Add to Cart-to-Checkout97.3%
Checkout-to-Purchase13.9%
Overall Click-to-Purchase0.19%

Optimization Opportunities

  • 22.8% LP-to-registration rate is strong, indicating effective messaging
  • 97.3% ATC-to-checkout signals high purchase intent once engaged
  • Checkout-to-purchase drop (13.9%) indicates pricing page or payment friction
  • Improving checkout completion to 30% could double purchases
08 / 16

Building a Full-Funnel Customer Acquisition Engine

YourSwami is expanding its digital acquisition strategy through complementary advertising channels. Reddit builds awareness among research-driven sports audiences, while Google Ads captures high-intent search demand. Both channels launched November 6, 2026 and are in the early stages of testing and optimization.

Meta Ads: Active since Sep 7, 2026 (proven channel) | Google Ads & Reddit Ads: Launched Nov 6, 2026 (early-stage)

Cross-Channel Acquisition Funnel

R
Reddit Ads
Awareness & Discovery
Sports communities, brand introduction
→
Research
Consideration & Evaluation
Users explore YourSwami's offering
→
G
Google Search
Intent Capture
Users search for YourSwami or sports picks
→
YS
Sign-Up
Registration & Conversion
Free trial or paid subscription
→
$
Subscriber
Paid Subscription
$39.99/wk - $149.99/mo recurring

This represents the intended cross-channel strategy. Attribution data will confirm the actual customer journey as campaigns mature.

M

Meta Ads: Proven Direct-Response Engine

Active since September 7, 2026 | 3 Campaigns

Meta remains the primary acquisition channel with 296 registrations at $9.90 CPL, full funnel tracking (37 add-to-carts, 36 checkouts, 5 pixel purchases), and $2,931.49 total spend. Meta operates as both an awareness and direct-response platform with a complete conversion funnel.

G

Google Ads

Launched Nov 6, 2026
EARLY STAGE
Total Spend$43.25
Impressions801
Clicks64
CTR7.99%
CPC$0.68
Sign-Ups1

Search campaign capturing high-intent queries. Strong 7.99% CTR indicates good keyword-ad relevance. Currently in testing and optimization phase with 4 days of data.

R

Reddit Ads

Launched Nov 6, 2026
AWARENESS
Total Spend$54.74
Impressions2,836
Clicks19
CTR0.67%
CPC$2.88
Conversions0

Positioned as a top-of-funnel awareness channel targeting sports enthusiasts in r/sportsbook, r/sportsbetting, and related communities. Designed to introduce YourSwami to research-driven audiences who may later convert via Google Search or direct visits.

M

Meta Ads

Active since Sep 7, 2026
PROVEN CHANNEL
Total Spend$2,931.49
Impressions183,903
Registrations296
CPL$9.90
Pixel Purchases5
CTR1.43%

Primary acquisition engine with 65 days of proven data. Full conversion funnel tracking. $9.90 CPL is highly competitive for the sports analysis vertical.

Channel Strategy Rationale

Each channel serves a distinct purpose in the acquisition funnel. Reddit Ads introduce YourSwami to sports enthusiasts who actively research and discuss sports analysis in relevant communities. As these users become familiar with the brand, they may later search for YourSwami or related services. Google Ads capture that high-intent search demand and drive users directly to the website. Meta Ads serve as both an awareness and direct-response engine with a proven conversion funnel. This coordinated approach is designed to build a diversified, resilient acquisition strategy rather than relying on a single channel.

Note: This represents the intended cross-channel strategy. The Reddit-to-Google customer journey has not yet been proven with attribution data. Both Google and Reddit campaigns have only 4 days of data as of November 9, 2026.

09 / 16

CRM Pipeline & Lead Intelligence

YourSwami uses GoHighLevel CRM to capture, nurture, and convert leads. The CRM currently tracks incoming contacts from Meta Ads and website form submissions.

CRM Contacts
20+
Verified in GoHighLevel
Lead Sources
2
Meta Ads + Website Forms
Meta Registrations
296
Total since Sep 7
Google Sign-Ups
1
Search campaign (launched Nov 6)

Lead Tags in CRM

TagDescription
meta leadContacts acquired through Meta Ads campaigns
website form submissionOrganic or paid visitors who completed the website form

Growth Trajectory

In ~65 days of Meta advertising (plus 4 days of Google and Reddit), YourSwami has generated 296 Meta registrations, 1 Google sign-up, and strong engagement signals, demonstrating product-market fit and audience resonance.

September (24 days) 141 registrations
October (31 days) 112 registrations
November 1-9 (9 days) 43 registrations

Note: Registration counts are from Meta pixel "complete_registration" events. October also includes 3 tracked purchases and 22 checkout initiations.

10 / 16

Recurring Revenue Engine

YourSwami operates a premium subscription model with three pricing tiers. All sports picks, analysis, alerts, and community access are included in every plan. The pricing structure ranges from $39.99/week (flexible) to $129.99/month (quarterly commitment), delivering $130-$174/month effective ARPU.

Flexible
$39.99
per week
Billed weekly, cancel anytime
  • Every pick in every sport
  • MLB, NFL, NCAAF, NBA, NCAAB, NHL
  • Written analysis on every pick
  • Game-day alerts by text and email
  • Lock of the Day and Lock of the Week
VIP
$149.99
per month
Billed monthly, cancel anytime
  • Every pick in every sport
  • MLB, NFL, NCAAF, NBA, NCAAB, NHL
  • Written analysis on every pick
  • Game-day alerts by text and email
  • Lock of the Day and Lock of the Week
Best Value
$129.99
per month
Billed $389.97 every 3 months
  • Every pick in every sport
  • MLB, NFL, NCAAF, NBA, NCAAB, NHL
  • Written analysis on every pick
  • Game-day alerts by text and email
  • Lock of the Day and Lock of the Week
Weekly ARPU
$39.99
$173/mo effective
Monthly ARPU
$149.99
VIP tier
Quarterly ARPU
$129.99
$389.97/quarter
ARPU Range
$130-$174
per month effective

Revenue Drivers

  • Subscription recurring revenue: predictable, compounding MRR from weekly/monthly/quarterly billing
  • Multi-sport coverage: year-round engagement across NFL, NBA, MLB, NHL, and college sports seasons
  • Low marginal cost: digital product with near-zero cost per additional subscriber
  • Community network effects: subscriber communities create organic retention and referrals

Monetization Expansion

  • Premium tiers: VIP access, one-on-one analysis, priority alerts
  • Affiliate partnerships: sportsbook referral commissions per active depositor
  • Merchandise: branded apparel and accessories for the community
  • Sponsorships: brand partnerships and sponsored content as audience scales
11 / 16

Why YourSwami Wins

YourSwami competes with established platforms by combining deep expertise, accessible pricing, personal brand authority, and a direct-to-subscriber relationship.

Feature YourSwami SportsLine / CBS Pickwise Action Network
Multi-sport coverage 6 sports, all included Tiered pricing per sport Multi-sport, free tier Multi-sport, tiered
Expert experience 30+ years personal Algorithm-based models Aggregated tipsters Mixed (analysts + models)
Personal brand trust Direct relationship Corporate brand No personal brand Editorial brand
Verified Win Rate 62.5% (386-232-5) — Varies by tipster —
Pricing $39.99/wk - $129.99/mo $24.99-$59.99/mo + add-ons Free + Premium Free + Pro ($35/mo)
Community Built-in community No community Limited forums Social features
Real-time alerts Yes Yes (app) Email alerts Push notifications

Competitive Moat

YourSwami's primary competitive advantages are: (1) a verified 62.5% win rate with a documented 386-232-5 record and +368.3 net units, far exceeding industry averages of 50-52%; (2) 30+ years of personal expertise creating brand trust; (3) premium pricing power ($130-$174/mo effective ARPU) justified by results; (4) a direct subscriber relationship with no intermediary platform dependency.

12 / 16

Scaling the Business

With a proven Meta Ads acquisition engine and newly launched Google and Reddit channels, YourSwami is positioned to build a full-funnel, multi-channel growth strategy. Investment accelerates each phase.

Phase 1: Q4 2026

Optimize & Validate

  • Fix checkout-to-purchase drop (improve from 13.9% to 25%+)
  • Optimize Google Ads (launched Nov 6, 1 sign-up in first 4 days)
  • Implement full Stripe revenue tracking in CRM
  • Establish revenue tracking and subscriber analytics
  • A/B test pricing tiers and landing pages
Phase 2: Q1 2027

Scale Acquisition

  • Scale Meta Ads budget to $100/day (from ~$30/day)
  • Launch Google Ads remarketing campaigns
  • Build email nurture sequences for unconverted leads
  • Launch referral program for existing subscribers
  • Build a growing base of paying subscribers
Phase 3: Q2-Q3 2027

Expand Revenue

  • Launch premium/VIP tier with higher ARPU
  • Establish sportsbook affiliate partnerships
  • Expand to YouTube and podcast content
  • Hire additional analysts to increase coverage depth
  • Expand subscriber base across new sports seasons
Phase 4: Q4 2027+

Establish Market Position

  • Launch mobile app for iOS and Android
  • Expand into fantasy sports analysis
  • Explore brand sponsorship and media partnerships
  • Establish YourSwami as a leading sports analysis platform

Key Growth Levers

Optimize Google & Reddit Ads

Newly launched channels with early optimization opportunity

High Impact

Fix Checkout Funnel

Doubling checkout conversion = 2x revenue

High Impact

Meta Scale to $100/day

Maintain $9.90 CPL at higher volume

Medium Impact

Email Nurture Sequences

Convert 296 existing registrations

Medium Impact

Referral Program

Turn subscribers into acquisition channel

Long Term
13 / 16

Verified Performance Data

YourSwami launched paid advertising on September 7, 2026. Below is a complete summary of verified marketing spend, lead generation, and pricing data from the first 65 days.

Verified Marketing Data (Sep 7 - Nov 9, 2026)

MetricActual
Total Ad Spend$3,029.48
Meta Ads Spend$2,931.49
Google Ads Spend$43.25
Reddit Ads Spend$54.74
Meta Registrations296
Google Sign-Ups1
Meta CPL$9.90
Add to Carts37
Checkout Initiations36
Pixel Purchases5

Verified Pricing & Track Record

MetricVerified
Weekly Plan$39.99/week
Monthly Plan (VIP)$149.99/month
Quarterly Plan$129.99/mo ($389.97/3mo)
Effective ARPU Range$130 - $174/mo
Win Record386-232-5
Win Rate62.5%
Net Units+368.3

Monthly Ad Spend & Lead Generation

Meta Ads performance by month since launch. Google and Reddit launched Nov 6, 2026.

Avg Daily Spend
~$47
$3,029 / 65 days
Avg Daily Registrations
~4.6
296 / 65 days (Meta)
Checkout Rate
12.2%
36 checkouts / 296 registrations
Purchase Rate
13.9%
5 purchases / 36 checkouts
14 / 16

Accelerating Growth

YourSwami has validated market demand through Meta Ads and is building a multi-channel acquisition engine with newly launched Google and Reddit campaigns. Investment capital will accelerate customer growth and expand revenue streams.

Proposed Use of Funds

Customer Acquisition (Paid Ads) 40%

Scale Meta, Google, and Reddit campaigns. Explore TikTok and YouTube Ads.

Product & Technology 25%

Mobile app development, payment optimization, analytics dashboard.

Content & Brand 20%

Video content, podcast, social media, SEO, and brand partnerships.

Operations & Team 15%

Additional analysts, customer support, CRM infrastructure.

Investment Milestones

1

Optimize Conversion Funnel

Improve checkout-to-purchase rate from 13.9%. Implement full revenue tracking via Stripe.

2

Scale Paid Acquisition

Increase Meta spend from ~$30/day while maintaining $9.90 CPL. Optimize Google and Reddit campaigns.

3

Expand Revenue Streams

Launch affiliate partnerships with sportsbooks. Develop premium content offerings and expand sport coverage.

4

Launch Mobile App

iOS and Android apps for real-time alerts, pick delivery, and subscriber engagement.

Proposed Use of Funds

15 / 16

Investment Growth Calculator

Model the potential impact of a hypothetical marketing budget using verified YourSwami acquisition data. All projections are illustrative and based on the assumptions listed below.

This models hypothetical marketing spend, not direct investor returns. See assumptions below.
Hypothetical Marketing Budget
$25,000
$5,000 $250,000
Forecast Period:
Estimated Leads
5,051
at $4.95 CPL (Meta verified)
Est. Paying Subscribers
17
at 0.34% lead-to-paid rate
Paid Media CAC
$1,471
Marketing spend per paying customer
Estimated New MRR
$2,550
17 subscribers × $150/mo ARPU
Projected Subscription Revenue
$25,698
12 months with 90% monthly retention
Revenue-to-Spend Multiple
1.03x
Projected revenue ÷ marketing spend
Projected Revenue vs. Marketing Spend
$25K
Marketing Spend
$25.7K
Projected Revenue
1.03x
Revenue Multiple
Verified Data Sources & Assumptions
Meta Ads CPL: $4.95 verified (Sep 7 - Nov 9, 2026)
Meta Leads: 592 registrations from $2,931.51 spend
Verified Purchases: 2 from Meta pixel tracking
Lead-to-Paid Rate: 0.34% (2 purchases / 592 leads)
ARPU: $130-$174/mo based on verified pricing tiers
Retention: Industry benchmark (no verified churn data)
Google & Reddit Ads: Excluded from CPL (launched Nov 6, too early)
Reporting Period: Sep 7 - Nov 9, 2026 (64 days of Meta data)
Disclaimer: These projections are illustrative only. They model the estimated marketing output from a hypothetical advertising budget and do not represent guaranteed results, direct investor returns, or company revenue forecasts. Actual customer acquisition costs, conversion rates, and retention may differ materially. Conservative scenario uses 30% higher CPL and lower conversion/retention. Optimistic scenario assumes 25% CPL improvement at scale with improved conversion. No investor equity terms, payout structures, or revenue-sharing agreements are modeled here.
16 / 16

The Opportunity Is Clear

YourSwami has proven market demand with 296 Meta registrations at $9.90 CPL in 65 days, a documented 62.5% win rate across 623 picks, and verified pricing of $130-$174/mo ARPU. With a $40B+ addressable market, 30+ years of expertise, and a multi-channel acquisition strategy now in place, YourSwami is positioned for scalable, profitable growth.

Market Size
$40B+
by 2030
Meta CPL
$9.90
Per registration
Win Rate
62.5%
386-232-5 record
Experience
30+
Years of analysis

Get In Touch

YourSwami
yourswami.com

This presentation contains confidential information. Distribution without authorization is prohibited.